Drinks – Alcoholic

Who’ll be the Judge?

Acclaimed head brewer at the Australian Brewery and international beer judge, Neal Cameron, spoke with PubTIC about ‘Who’ll be the Judge’. As a nation we have an excessive belief in the power of legislation to cure all our societal ills; daily cries from media and interest groups for the government to legislate our problems away. […]

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Diageo embraces technology to expand the appeal of centuries-old whisky brands

Diageo has embraced cutting-edge technology to expand the reach and appeal of centuries-old whisky brands. Working with Google Business View, Diageo has opened the doors to four of its single malt distilleries to allow people to see and explore the history of these institutions from anywhere in the world. Google Business View is a 360-degree

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Coors releases cans and unleashes Jean-Claude Van Damme

Positioning itself as the ‘World’s most refreshing beer’, Coors is backing up its colour-changing bottle label with the colour-changing can – and unleashing Jean-Claude Van Damme. Now enjoying a second immensely successful phase in the UK, Coors is running in Australia its series of TVCs featuring the action movie tough-guy, drawing attention to the unconquerable

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Australian Brewery the toast of Tokyo

Australian Brewery beer is continuing its global export run with Japan, exceeding demand expectations with two large supermarket chains stocking the crafty product. Working with highly respected Japanese importer Konishi, the brewery has added to its growing list of exporting nations of India, Singapore and Malaysia. Brewed locally in Sydney’s west at the purpose-built Australian

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Australia’s Redoak Brewery tops international beer competition again

In September the International Beer Challenge took place for the 18th time, awarding its top honour for the second consecutive year to Australian family-owned brewery Redoak. The International Beer Challenge (IBC) attracts 550 beers from 30 countries and prides itself on ‘rewarding quality, celebrating excellence’. Gold, silver and bronze awards are presented across the seven categories,

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