BUNDY: BACK IN THE GAME

Sunshine state legend Bundaberg Rum has announced the continuation of its partnership with the NRL, pairing two Aussie icons to enhance ‘game day’ for fans and venues. The acclaimed rum, popularly known as Bundy, has been a sponsor of the

GABS HOTTEST 100 FOR 2025

The annual GABS Hottest 100 Aussie Craft Beers poll has been finalised, for the 17th year, finding familiar favourites and a flight of new additions. Australia’s yearly battle of the beers for 2025 proved a stand-off between nearly 400 of

GRAVITY MAKES IT HARDER

‘Better for you’ drinks producer Gravity continues its mission to change the industry “one full-flavoured bevvy at a time” with the release of HardER soda flavours touting low sugar and high appeal. The new line of HardER soda feature ABV

AUSSIES VOTE ON HOTTEST BEERS FOR 2024

The 16th edition of the annual GABS Hottest 100 Craft Beer poll has dropped, reflecting consumers served entertaining voting campaigns, proving creativity an important part of the crafty market beyond merely brewing beer. Tens of thousands of votes were counted

AUSTRALIA’S TOP SELLING BEERS OF 2023

The list of the top-selling beers for 2023 finds Great Northern atop the podium again, as the cost of living and changing demographics see the humble brew bought by the few, rather than the many. Market research from Circana is

COOPERS GOES ALL-IN ON AUSSIE LAGER

The indomitable Coopers Brewery has provided a sneak peek into its upcoming major release and market move, heralding Coopers Australian Lager. The new Australian Lager will soon be rolling off the line, with ABV of 4.2 per cent. Branded in

HOW TO MAKE A STRAWBERRY NEGRONI

Award-winning Richmond distillery Brogan’s Way has succumbed to pressure and made its limited edition Strawberries & Cream varietal a regular fixture in the range. The boutique distiller first released the Strawberries and Cream gin flavour in May 2022, as a

DE BORTOLI EXPANDS AWARDED WOODFIRED RANGE

On-premise specialist De Bortoli Wines is expanding its multi-award-winning Woodfired range to meet continued consumer expectations. Following the success of the Heathcote varietals of Shiraz, Sparkling Shiraz and Cabernet Sauvignon, comes Heathcote Grenache. The range is said to encapsulate the

CUB PLUGS PUBS WITH ‘LONG LIVE THE KEG’

CUB has produced its first major ad campaign for Carlton Draught in more than five years, championing an unashamed tribute to the pub by proclaiming “Long Live the Keg”. The ad (below) revives Carlton’s proud tradition of large-than-life ad campaigns,

BUNDY OFFERING A WEDDING PARTY FOR FANS

Diageo and Aussie legend Bundaberg Distillery have launched another devotee marketing promotion with a twist, offering one rum-lovin’ couple facilities and cash to put on their wedding ‘ceRUMony’. The prize, for the newly married couple and 40 guests, will see