Marketing

STAR POWER FOR THE BATLOW HOTEL

Posted on December 4th, 2020 by Clyde Mooney
Hollywood celebrity Matthew McConaughey is fronting a new initiative honouring local legends, amongst them Matthew and Linda Rudd, owners of the Batlow Hotel. The Wild Turkey “With Thanks” program is celebrating the protection and preservation of wilderness for future generations.

SOLOTEL TIDING FESTIVE WISHES

Posted on November 9th, 2020 by Clyde Mooney
One of Australia’s leading hospitality groups is leading a big push to get Australians back out and back into venues for the festive season, with a campaign that pits going to the pub with cringeworthy Christmas snaps. The Solotel campaign

LAUNDY BACKS THE FRONT OF THE BULLDOGS

Posted on July 29th, 2020 by Clyde Mooney
In a synergy of the history of the two entities, Laundy Hotels has secured the Major Sponsorship for the Canterbury-Bankstown Bulldogs until the end of the 2022 season. The Laundy family joined the pub game with the Sackville Hotel in

MARKETING DURING A SHUT-DOWN

Posted on April 6th, 2020 by Clyde Mooney
Although all pubs nationally have been forced to close their doors during the crisis, it is perhaps more important than ever to bolster local engagement through social media.   Whether completely shutting up shop during the COVID-19 pandemic or moving

HUNT SPONSORS SHOOT YOUR LOCAL

Posted on March 2nd, 2020 by Clyde Mooney
Pub commandant Stephen Hunt has tempted Newcastle region locals to Shoot Your Local, offering $5,000 cash for capturing the heart of Hunter pubs. The competition welcomed both amateur and professional contenders residing in the Newcastle, Lake Macquarie and Port Stephens

SYDNEY ACCORD GETS JUMP ON IMPENDING TRANSPORT BOON

Posted on November 4th, 2019 by Clyde Mooney
Making hay ahead of the coming sunshine, Sydney’s City Central Liquor Accord has launched an interactive map marking its member venues and their proximity to transport including the long-awaited light rail. As the city anticipates the heralded relaxation of the

TIPS FOR NEGOTIATING BETTER JV PARTNERSHIPS

Posted on May 27th, 2019 by Clyde Mooney
By Sam Trattles Sam Trattles The key to successful partnerships is to first look inward, then step up to the negotiating table. Here are five areas of focus to help channel your thinking, so you know where you have flexibility.

PALACE STARS IN BROKEN HEEL FESTIVAL SUCCESS

Posted on September 19th, 2018 by Clyde Mooney
The red centre has been set ablaze again with the fourth annual Broken Heel Festival booming and breaking records over the weekend. The four-day festival is a celebration of the appearance of Broken Hill – aka the ‘Silver City’ –