Promotional Events

SHORTS TAKE BEER CRAFT TO NORTH COAST LOCALS

Posted on February 10th, 2016 by Clyde Mooney
The Short Group is taking its city-side experience with beer festivals to the NSW North Coast, with the inaugural Crafts on the Coast event taking place at the Seabreeze Beach Hotel Saturday 5 and Sunday 6 March. [caption id="attachment_5060" align="aligncenter"

DELUXE BEER PUBS TOASTING RISE OF SECTOR ACROSS AUSTRALIA

Posted on February 5th, 2016 by Clyde Mooney
Albury-grown group Armada Hospitality continues expansion of its successful boutique beer pubs, and has launched a competition to bolster its motto of: great beer – whatever the source. The Beer DeLuxe chain began in Melbourne’s Federation Square in 2012, as

FINALS WEEKEND BOON FOR PUBS

Posted on October 7th, 2015 by Clyde Mooney
Despite no NSW teams in this year’s Grand Finals, pubs around the country report a massive footy-soaked October long weekend. Few embraced the opportunity more than the new owners of the freshly refurbished Cauliflower Hotel, in the heart of southern

BEER SORCERY BUILDING MOMENTUM IN NEWTOWN

Posted on October 2nd, 2015 by Clyde Mooney
Solotel’s The Bank held the semi-final of its popular “Whichcraft” beer events, with three finalists to battle for the title during the upcoming Sydney Craft Beer Week. Held in the craft beer haven Uncle Hops, which has occupied The Bank’s

AUSSIE PUB PATRONS TO BUILD JACK’S BAR WORLD FIRST

Posted on September 9th, 2015 by Clyde Mooney
Pub backbar staple Jack Daniel’s is celebrating ‘the man’s’ birthday with a crafty promotion to have patrons build brand engagement – and a “Bar that Jack Built”. The world-first totally crowd-sourced bar, built on-tour throughout the promotion, is the 2015

CRAFT BEER FAIR “SUCCESS” BACK AGAIN

Posted on September 2nd, 2015 by Clyde Mooney
Redcape’s Willoughby Hotel will host its latest Craft Beer Fair next week, continuing the success of its “community engagement”. Back for a fifth year, the Fair has grown considerably, with live performances, unique gourmet food, competitions and kids’ entertainment to

BEER NERDS TO SEE FIGHT OVER SUNDAY SESSION

Posted on August 19th, 2015 by Clyde Mooney
One of Sydney’s best-loved beer pubs is taking its ‘Fight Club’ to the next level, with a bigger “Sunday arvo” timeslot and the first Trans-Tasman clash for the Golden Growler. Kick-starting over two years ago, Surry Hills beer mecca the

MASSIVE SNOW DUMP – INSIDE SYDNEY PUB

Posted on July 10th, 2015 by Clyde Mooney
The Greenwood Hotel in North Sydney has embraced the season of cold and trucked in 60 tonnes of snow for a massive winter party. Yesterday 30 tonnes of the powder was delivered to the 1892 former church in the heart