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COURT RULING MAJOR IMPLICATIONS FOR BUSINESSES

Posted on September 20th, 2021 by Clyde Mooney
A ruling by the High Court has major implications for businesses with social media presence, making them responsible for potentially defamatory comments made by the public. Social media has revolutionised the ability for public-facing businesses to communicate with current and potential

BUD LIGHT RED-FACED OVER PADDY’S DAY TWEET

Posted on March 23rd, 2015 by Clyde Mooney
American beer giant Budweiser felt the sharp end of social media last week, as a light-hearted campaign around St Patrick’s Day had the company copping flack for sexual harassment. A Tweet by Bud Light to its 127,000 followers inviting St

Think Instagram isn’t important? Think again

Posted on February 16th, 2015 by Clyde Mooney
By Grant Shepherd A picture is worth a thousand words. This old adage has never been more relevant than today, especially when it comes to social media. It has been proven in many studies that no matter what the platform,

The Plus side of Google

Posted on February 4th, 2015 by Clyde Mooney
By Grant Shepherd When it comes to the major social networking sites, most businesses only bother with the big two: Facebook and Twitter. This is a reasonable strategy as they are the most popular and therefore your posts or tweets