Lion and Tooheys have today unveiled another weapon in the pending State of Origin series, opening the Tedesco Inn in Camden, in tribute to the collective teamwork underpinning the success of the Blues. In celebration of the upcoming 2023 State of Origin series, Camden’s Plough and Harrow – in the hometown of the Westpac NSW […]
Endeavour has posted what it describes as a “solid” performance for the quarter, seeing stability across pubs and retail, and continued investment in the pursuit of patronage. The ASX-listed Endeavour (EDG) released its FY23 Q3 financials in the past week, noting that both its revenue segments were in growth. “Australians love socialising and our network
ALH POSTS STRONG RESULTS AMID CONTINUED INVESTMENT Read More »
Aussie icon XXXX has announced a major innovation to meet the changing market, launching XXXX Zero, as Australia’s first beer that is both alcohol-free and carbon neutral. XXXX Zero is specifically catering to a shift in Australians’ drinking habits, in the rise of the “No-Lo” alcohol category and move toward moderation. According to IRI Scan
Lion has returned to the Armatree Hotel, launching a community program in support of mental health, in collaboration with Gotcha4Life. A special free Christmas Dinner for held for the local community at the Armatree Hotel on 1 December, welcoming Gus Worland, founder of Gotcha4Life, as special guest host for the evening. A new collaboration with
LION LAUNCHES MENTAL HEALTH PROGRAMS WITH GOTCHA4LIFE Read More »
In support and celebration of the re-opening of pubs, Heineken and Lion are giving all staff in Sydney, Canberra and Melbourne a $150 voucher to spend up at the local. In November a total of 1,500 Lion team members from the NSW, ACT and Victorian capitals are set to receive a voucher, tabbing $225K to
Following the success of its release in the northern states last year, Lion has announced the national launch of XXXX Dry. Despite being made available only in Queensland and the Northern Territory, XXXX Dry became the biggest beer launch in 2020. After more than $12 million in retail sales in its first 12 months, it’s
The inaugural ‘National Local Day’ took place this week, with hundreds of pubs around the country benefitting from a push to get patrons back into ‘the local’. Earlier this month Lion declared Tuesday, 23 March 2021 to be the inaugural National Local Day, acknowledging a year since Australian pubs closed for the first time ever,
Recognising one year since the day that turned Australia upside down and closed pubs for the first time ever, Lion is declaring Tuesday, 23 March the inaugural ‘National Local Day’. The date marks one year since the taps were turned off at pubs and clubs across the country and National Local Day comes as many
Lion has begun a “strikingly different” campaign to harness the market appeal for a major launch of a new variant to XXXX – XXXX DRY. XXXX DRY is described as an “easy drinking full strength lager designed to appeal to the next generation of beer drinkers” and the release campaign has been specifically tailored to
Some of the greatest minds in Australian drinking have combined to solve the problem of having to carry too many schooners at once, with the Super Schooner. Merivale has partnered with Lion, along with marketing company Ogilvy, to produce the four-in-one Super Schooners – now in service at Vic on the Park, in Marrickville.
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