Social media giant Facebook recently revealed to the world it is rebranding as ‘Meta’, complete with a new logo and strategy for being at the forefront of anticipated changes to how people interact – both on a personal and business level. The behemoth behind Facebook also owns the social media platforms Instagram and WhatsApp, but […]
A ruling by the High Court has major implications for businesses with social media presence, making them responsible for potentially defamatory comments made by the public. Social media has revolutionised the ability for public-facing businesses to communicate with current and potential customers, but society itself is becoming increasingly aware of the damage that can be done
The new owner of Gympie’s Royal Hotel has laid down the law in defence of vilified patrons, and everyone’s right to enjoy themselves at the pub without harassment. Stacey Lowe has worked at the Royal for the past eight years, and just two months ago became the proud new owner of the Gympie local. Never
ROYAL HOTEL GYMPIE HITS NEWS FOR ‘NOT WELCOME’ HOMOPHOBE POLICY Read More »
By Grant Shepherd One of the biggest complaints people have about social media, in particular Facebook, is how often things change. Whether it’s a new design that changes the look and feel of the site, or new functionality, it’s hard to be always on top of these changes, and utilise them properly to help your
By Grant Shepherd A picture is worth a thousand words. This old adage has never been more relevant than today, especially when it comes to social media. It has been proven in many studies that no matter what the platform, social updates with images are far more successful than simple text. This means that as
By Grant Shepherd When it comes to the major social networking sites, most businesses only bother with the big two: Facebook and Twitter. This is a reasonable strategy as they are the most popular and therefore your posts or tweets are reaching the largest audience possible. But there is another social network that seems to
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