CC & DRY MOCKS BEER – BECAUSE IT’S SUMMER
Beam Suntory has revealed its latest cheeky Canadian Club & Dry ad, furthering the alternative to beer concept by asking ‘Who made Beer the Boss of Summer?’. Capitalising on Australia’s penchant for dark spirits, while challenging perceptions around how they are consumed and enjoyed, Canadian Club has found considerable success with the continuing ‘Over Beer?’ […]