NEW VB LOOK – NOW WITH FREE TATTOOS

Carlton & United Breweries has unveiled a new look for the VB logo, and cements its indelible mark on Australian drinkers with a promotion offering free VB tattoos for the most loyal. The famously ‘Big Cold Beer’ was the brainchild

VB EXIT PROVOKES CALL TO BAN BEER IN AUSSIE SPORT

Carlton & United Breweries has ended a 20-year partnership with Cricket Australia, pulling VB sponsorship from the Australian test and one-day teams. “CUB has made a commercial decision to focus on more direct advertising during summer across our broad portfolio,”