social media

SOCIAL MEDIA STAR PUTS QLD PUBS ON THE MAP

Posted on September 15th, 2025 by Jane Louise
The owners of Queensland pubs the Carriers Arms Hotel in Maryborough and Hervey Bay’s Beach House Hotel knew they were onto a winner when they welcomed a TikTok star in last weekend. Known for crushing pub and club food challenges

WHY PUBS SHOULD TAP INTO TIKTOK

Posted on February 3rd, 2025 by Jane Louise
Bayfield Hotel Group’s Dee Why Hotel in Sydney has taken a new marketing approach by diversifying its social media to include TikTok. The hotel is now experimenting with TikTok content thanks to the guidance of senior account manager Tash Chapman,

PUB TRENDS PREDICTED FOR 2024

Posted on February 7th, 2024 by Jane Louise
The Australian pub industry was of course greatly impacted by the COVID-19 pandemic, and as businesses continue to emerge from the hit, the industry is yet to return to pre-COVID income levels. This deficit is due to both cost-of-living pressures

COURT RULING MAJOR IMPLICATIONS FOR BUSINESSES

Posted on September 20th, 2021 by Clyde Mooney
A ruling by the High Court has major implications for businesses with social media presence, making them responsible for potentially defamatory comments made by the public. Social media has revolutionised the ability for public-facing businesses to communicate with current and potential

SPORTIES’ RED CARD OVER POOR TASTE SIGN

Posted on September 13th, 2021 by Clyde Mooney
Nick Daking – pub owner and local councillor – has faced harsh criticism for a dirty joke chalkboard sign outside his Sporties Hotel. The sign (below) was displayed last Friday, and quickly caused a stir, sparking a petition calling for

MARKETING DURING A SHUT-DOWN

Posted on April 6th, 2020 by Clyde Mooney
Although all pubs nationally have been forced to close their doors during the crisis, it is perhaps more important than ever to bolster local engagement through social media.   Whether completely shutting up shop during the COVID-19 pandemic or moving

HUNT SPONSORS SHOOT YOUR LOCAL

Posted on March 2nd, 2020 by Clyde Mooney
Pub commandant Stephen Hunt has tempted Newcastle region locals to Shoot Your Local, offering $5,000 cash for capturing the heart of Hunter pubs. The competition welcomed both amateur and professional contenders residing in the Newcastle, Lake Macquarie and Port Stephens

UK’S BIGGEST PUB GROUP SHUNS SOCIAL MEDIA

Posted on April 20th, 2018 by Clyde Mooney
By Kylie Kennedy Love it or hate it, Facebook seems to be hanging around (unlike My Space). What started out as a social networking tool amongst students at Harvard University has expanded into one of the biggest websites worldwide, with

HEART OF ERSKINEVILLE IN IMPERIAL AND ROSE

Posted on November 24th, 2017 by Clyde Mooney
In an era where a venue’s branding and public persona are more important than ever before, the team of Scott Leach and Fraser Short are owning one of Sydney’s most trendy precincts. On the back of unveiling its renovated dining

PUBLICAN SPITS DUMMY AT PENDING WORKER PAY RISE

Posted on June 5th, 2017 by Clyde Mooney
A social media “melt-down” by an Ontario publican puts perspective to employment priority differences between Australia and close cultural neighbours. Last week, Premier of Ontario Kathleen Wynne, announced major changes to pay regulations for the lowest-paid workers in the country