N-A ACTION FROM CUB AND BRIDGE ROAD

Activity and innovation continue in the non-alcoholic drinks category, seeing CUB pushing its NA range and Victorian craft producer Bridge Road Brewers joining the ranks. Carlton & United Breweries (CUB) released a new campaign this month promoting its range of

HEINEKEN BRINGS 0.0 DOWN UNDER

Following success and continued market growth overseas, Lion is bringing Heineken 0.0 to Australia to help transform ‘non-beer’ moments into beer occasions. A global launch last year has now seen Heineken 0.0 into 30 countries, meeting the increasing demand for

HEINEKEN RELEASES NO-ALCOHOL BEER

Heineken is again responding to global trends, with the release of a specially-brewed no-alcohol beer. The all-new Heineken 0.0 was launched last weekend at the Spanish Grand Prix, with an integrated marketing campaign and tagline ‘Open to All’ – based