LION PUBS THE OPEN

Furthering its investment in Australia’s biggest “cultural and sporting moments” Lion has announced its new multi-year deal for Hahn to be the official beer of the Australian Open and Summer of Tennis tour. The Australian Open has become one of

HAHN ULTRA CRISP CONTINUES INNOVATION IN A TOUGH MARKET

Lion is again moving with the times with its release of the gluten-free Hahn Ultra Crisp, tapping another market with another Hahn variant. Launched this week, Ultra Crisp is a carefully crafted full-strength (4.2 per cent ABV) beer with lower

HAHN GETS TALKING IN PUBS AMID PEARL ANNIVERSARY

Lion has launched a wide-scale campaign around Hahn – in recognition of the significance of a beer and a yarn, and in celebration of its 30th anniversary. This week the ‘Hahn – Now You’re Talking’ advertising platform will begin across