Eumundi’s famous Imperial Hotel and new HOLA boutique accommodation are being sold, in the Noosa Hinterland.
The mixed business is situated on a large 5,581sqm site with dual street frontage, directly opposite the hugely popular Eumundi Markets.
Boasting favourable comparisons, Eumundi is known as the Byron Bay of Queensland, found 20 kilometres from world famous Noosa Main Beach, and 40 from the Sunshine Coast International Airport.
Built 1911, the Imperial is a traditional family-friendly Queenslander hotel, counting multiple bars, a bistro, gaming room with eight machines (seven dormant), and performance space that hosts headline acts and multiple artists each week.
It also holds a busy drive-through bottleshop, as well as two detached bottleshops, in nearby Cooroy.
Also on the lot is the popular Eumundi Brewery and Eumundi Distillers, producing beer and beverages for the Hotel and retail, and the acclaimed HOLA Boutique Accommodation.
An acronym for House Of Local Art, HOLA was opened late 2021, inspired by local landscapes and a naturally creative culture.
It pitches to upmarket travellers seeking a bespoke accommodation experience in the Noosa region, providing 15 boutique contemporary rooms, powered by solar and piping rain water, amid dozens of paintings, 100 ceramics and 12 sculptures made from local artists, placed throughout the hotel.
The Imperial business receives passive income generated through the Eumundi Brewery and adjoining retail tenancy, The Store café, and offers opportunity for further development and site reconfiguration (STCA), as well as for a third detached bottleshop.
Craig and Mel Manley have curated the asst for years, taking an active role in the local arts scene and in the Eumundi Chamber of Commerce.
The sale presents purchasers with clear future growth prospects, and it is likely to attract offers north of $20 million.
Amounting to its own precinct, enjoying seven different revenue lines, its appeal to a multitude of market segments is thought to be key to its consistency.
“Being so close to Noosa and enjoying a role as the focal point around which the hinterland communities orbit, means the business enjoys very consistent trade over an elongated period of time,” poses HTL Property’s Andrew Jolliffe, marketing the asset with Queensland-based colleagues Glenn Price and Brent McCarthy.
“Boutique and experiential accommodation offerings such as HOLA have been in high demand since travel restrictions were unwound by state governments,” adds Price.
The freehold going concern of the Imperial Hotel and HOLA are being offered for sale via an international Expressions of Interest campaign, closing Thursday 15 September.
