CLEANER VENUES FOR CONSUMER CONFIDENCE

As trade restrictions are removed, amid ongoing COVID infections, pubs are advised to be both diligent and be seen to be providing a safe environment.

The pandemic has been challenging for many businesses, but few industries have been impacted as much as hospitality, which relies heavily on high consumer sentiment and footfall.

Adding to supply chain woes and staff shortages and sickness, research by Reckitt in 2021 found that around 74 per cent of Australian consumers are still concerned about germs.

This added to research in late 2020 that found 85 per cent of businesses in countries surveyed believed that one of their most important job responsibilities was to have the right products and processes for cleaning and disinfection – and yet 70 per cent felt they do not have the expertise to do this.

Hospitality operators can help minimise the spread of viruses and bacteria by employing ‘targeted hygiene’ – regular cleaning of high touch points and surfaces – with appropriate methods and products.

Microbes are not visible, making it difficult to ascertain if someone unwell has entered the premises, and necessitating systematic and regular disinfection of areas such as: check-in, registers, door handles, tables and chairs.

Beyond these high-traffic points, less obvious places to incorporate into the cleaning regime are: salt & pepper shakers, menus, bathroom door locks, soap dispenser and hand dryer buttons.

Many patrons will be appreciative of a demonstrated commitment to cleaning and disinfection, and encouraging good hand hygiene even if not required by authorities.

“It’s crucial that businesses implement science-backed protocols,” offers David Rankine, Dettol Pro Solutions representative, and regional director of Reckitt Health ANZ.

“These protocols need to be enforced rigorously and designed with a hospitality environment in mind, taking into account all the times and places that targeted hygiene needs to be applied.

“The Department of Health provides excellent and clear guidance on the difference between frequently and minimally touched surfaces in the community alongside how and when to appropriately clean and disinfect each.” (Department of Health guidance HERE.)

“It’s imperative that all hospitality businesses follow this guidance alongside the encouragement of good hand hygiene with appropriate signage, while ensuring hand sanitiser and soap dispensers remain stocked at all times.”

Reckitt, the makers of Dettol, released Dettol Pro Solutions in December 2021, offering a B2B (Business-to-Business) program backed by the iconic household brand.

The program provides science-backed cleaning and disinfection protocols, signage with the Dettol shield to encourage staff and customers to wash/sanitise their hands, and access to Dettol products.

Reckitt boasts a large stable of trusted brands, including Nurofen, Mortein and Dettol, sold in more than 190 countries. The company reports twenty million Reckitt products are sold each day around the world.

More on Dettol Pro Solutions HERE.

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