PubTIC
Newsletter
Newsletter Details
Every Monday, Wednesday and Friday.
- Exclusive position: No share of voice.
- Ideal ‘Call To Action’ position.
- Seen by thousands of readers every week.
- GIFs recommended (can be supplied).
- Click through to web page of choice, with tracking available.
Dimensions: 420px wide by 280px tall.
File size: up to 300kB.
Key Stats
Subscribers: 5,648
Open rate: 35.0% (industry average = 23.0%*)
Click rate: 10.3% (industry average = 4.2%*)
Note: figured updated regularly, but exact numbers change daily.
*Stats from Mailchimp International.
Website – News Pages
News Pages Details
- Set traffic level (low, medium or high) or align with specific content (categories, such as Real Estate)
- GIFs recommended (can be supplied).
- Click through to web page of choice, with tracking available.
Dimensions: 300-500px wide by 200px tall.
File size: up to 300kB.
Key Stats
Page views: 37,850 per month*
Average site visit: 1.7 pages*
Average page read time: 53 seconds
Note: figured updated regularly, but exact numbers change daily.
*Stats from Google Analytics.
Website – Home Page
Home Page Details
- Set traffic level (low, medium or high)
- GIFs recommended (can be supplied).
- Click through to web page of choice, with tracking available.
Dimensions: 500-700px wide by 150px tall.
File size: up to 500kB.
Key Stats
Page views: 4,500 per month*
Average site visit: 1.7 pages*
Note: figured updated regularly, but exact numbers change daily.
*Stats from Google Analytics.
What Our Readers Say
“I turn to your online edition so I know what’s happening. It’s really good – I love reading it. Always on-point.”
Justin Hemmes CEO Merivale
“You’re going a hundred miles an hour – I don’t think you could improve on it.”
Arthur Laundy CEO Laundy Hotels
“We look forward to receiving our online copy of PubTIC. It’s an informative brief on the latest highlights of the pub industry nationally. Whether it’s latest sales, natural disasters effecting a colleague, an award going for a person or property, the latest burger trend, a crocodile calling in to a Territory pub, a new new beverage hitting the market or another red tape impost on an over regulated industry, we often find out about it first in PubTIC. Long may it keep up the vital communication stream in the industry where you have the most fun standing up.”
Peter Hurley CEO Hurley Group, AHA SA President
“I really look forward to receiving PubTIC. Absolutely smack on the money and informative.”
Peter Calligeros CEO Calligeros Hotel Group
“I got on board real early. Then my partners. Then our head office. Then our managers. Then our staff. Our whole company now waits for the latest edition. You wouldn’t try running pubs in this country without it.”
Matt Mullins Director, Sand Hill Rd pub group
“PubTIC is one of the first places I go to get industry information. As an owner of pubs, I find the website extremely useful and helpful in day-to-day life. If we want to target professionals in the industry, we know where to go first.”
Rob Comiskey CEO Comiskey Hotels
ClubTIC
Sponsorships
Sponsorship Levels
- Gold
- Silver
- Bronze
Sponsorship Benefits
- Guaranteed share of all ad space across website and newsletter
- Discounted eDMs
- Guaranteed editorial support for Sponsors each month (while a Sponsor)
Key Stats
Subscribers: 4,022
Open rate: 32.4% (industry average = 18.5%*)
Click rate: 6.3% (industry average = 2.3%*)
Note: figured updated regularly, but exact numbers change daily.
*Stats from Mailchimp International.
Pub Real Estate
Pub Real Estate – Home Page
Pub Real Estate Details
Landing page for PubTIC’s listing service – Pub Real Estate.
Highlighted targeted audience: operators interested in buying pubs.
- Exclusive position. No share of voice.
- Over 1,000 unique visitors per month.
Listings
- Multiple listing options available – price dictated by LGA (Metro, Premium Regional, Regional)
- All listings include ‘Booster’ ads in PubTIC newsletter (artwork for Booster ad not included)
- Reporting on all paid listings, detailing views, booster performance, benchmarks
